In an increasingly competitive market, customer expectations for personalised, seamless experiences have never been higher. Yet many organisations still struggle to turn customer data into meaningful interactions. Real-time analytics, AI, and Generative AI (GenAI) now offer powerful solutions to bridge the gap between data and true customer delight.

We will explore how organisations can transform their customer communications with real-time insights, AI-driven personalisation, and faster, smarter content creation.

Many organisations struggle to turn customer data into actionable insights, but real-time analytics and AI can help deliver relevant, personalised communications instantly.

Inconsistent cross-channel messaging weakens brand trust, but a centralised CCM approach ensures a unified, seamless experience across all customer touchpoints.

Manual content creation slows down campaigns, while Generative AI enables fast, scalable, and tailored content for different segments and use cases.

Traditional personalisation often falls short, whereas hyper-personalisation powered by AI tailors messages to each customer’s context, behaviour, and journey stage.

Abhishek Bhel specialises in architecting CCM solutions for credit unions and insurance enterprises. With over seven years of experience, he focuses on designing and implementing end-to-end CCM strategies using Quadient Inspire, integrating modern cloud-based solutions.

Bill Scheid provides consulting services for CCM customers across all stages of the project lifecycle. With 13 years of industry experience, he specialises in requirements gathering, installations, integration with external systems, architecting software environments, and document development. He is certified in multiple Quadient Inspire products, including Designer, Scaler, and Automation.

Rob Thomas is a seasoned software professional, with over ten years of experience in the technology domain, primarily in the arenas of Customer Communications Management (CCM) and Customer Experience (CX). Having operated in multiple geographies across EMEA, his project expertise spans a range of verticals including driving business outcomes in the BFSI, Utilities, and Telco sectors.

Register now to learn how you can transform customer engagement through AI-driven personalisation and faster, smarter communications.